"When you showcase your best,
you attract the best."

Keynote Speaker & Author

Donna Serdula

RECENT APPEARANCES: 

"When you showcase your best, you attract the best."

Keynote Speaker & Author

Donna Serdula

Recent appearances:

Speaking

Fun, energetic Keynotes that teach the audience how to take control of their online presence.
LinkedIn plays a huge role in the business realm. So many are on it, yet very few are truly using it effectively or efficiently. Give your audience the gift of truly learning how to leverage LinkedIn like a pro: to build their profile, and network effectively! Author and entrepreneur Donna Serdula will show your audience the tips and tricks they need to take their usage of LinkedIn to the next level!

speaking

Fun, energetic Keynotes that teach the audience how to take control of their online presence.
LinkedIn plays a huge role in the business realm. So many are on it, yet very few are truly using it effectively or efficiently. Give your audience the gift of truly learning how to leverage LinkedIn like a pro: to build their profile, and network effectively! Author and entrepreneur Donna Serdula will show your audience the tips and tricks they need to take their usage of LinkedIn to the next level!

Workshops

DON’T TELL YOUR TEAM TO UPDATE THEIR LINKEDIN PROFILE, GIVE THEM THE HELP THEY NEED TO DO IT RIGHT!
It’s as simple as a full or half-day facilitated session, bringing together your team to get their LinkedIn profiles where they need to be. Whether this is to support the company mission or prepare the team for a layoff, Donna will help them build out their profiles so they can get noticed. In just a few short hours, they will experience a transformation of their profile and experience newfound confidence in their brand message.

Workshops

DON’T TELL YOUR TEAM TO UPDATE THEIR LINKEDIN PROFILE, GIVE THEM THE HELP THEY NEED TO DO IT RIGHT!

It’s as simple as a full or half-day facilitated session, bringing together your team to get their LinkedIn profiles where they need to be. Whether this is to support the company mission or prepare the team for a layoff, Donna will help them build out their profiles so they can get noticed. In just a few short hours, they will experience a transformation of their profile and experience newfound confidence in their brand message.

"For Dummies" Author

John Wiley & Sons Publishing nabbed Donna Serdula to write, LinkedIn Profile Optimization FOR DUMMIES.  Now in its second printing, Donna is currently working on the second edition.  

Look at your profile: you know it could be a little better. Too many LinkedIn users are just posting a basic resume and hoping for the offers to come flooding in, missing out on the incredible opportunity the platform offers to properly showcase their talents, products, and services to 610 million professionals in over 200 countries. Used to its fullest extent, it helps you demonstrate the unique value and culture you provide, the skills and aspirations that make you different, to get the outcomes you truly want. Create a memorable, successful profile

  • Optimize personal keywords
  • Showcase your experience, accomplishments, and unique value
  • Use LinkedIn features to grow your network and more

You never get a second chance to make a first impression—and people are Googling you right now: Get a fresh online look and get results!

"For Dummies" Author

John Wiley & Sons Publishing nabbed Donna Serdula to write, LinkedIn Profile Optimization FOR DUMMIES.  Now in its second printing, Donna is currently working on the second edition.  

Look at your profile: you know it could be a little better. Too many LinkedIn users are just posting a basic resume and hoping for the offers to come flooding in, missing out on the incredible opportunity the platform offers to properly showcase their talents, products, and services to 610 million professionals in over 200 countries. Used to its fullest extent, it helps you demonstrate the unique value and culture you provide, the skills and aspirations that make you different, to get the outcomes you truly want. Create a memorable, successful profile

  • Optimize personal keywords
  • Showcase your experience, accomplishments, and unique value
  • Use LinkedIn features to grow your network and more

You never get a second chance to make a first impression—and people are Googling you right now: Get a fresh online look and get results!

What does your LinkedIn presence say about YOU?

Whether you are an individual or a Company, your LinkedIn profile and/or Company page precedes you.

Donna Serdula has proven that the key to performing well on LinkedIn is tied to your LinkedIn presence.

Whether it’s marketing yourself or your employees, Donna Serdula will prove why optimizing your LinkedIn profile can change your life!

What else do I do?

PODCASTS

A frequent guest on business-related podcasts, Donna strives to provide high-value information while promoting the host and entertaining the audience.

WEBINARS

It’s not always possible to get your team together or bring Donna out in person to teach LinkedIn. Webinars are a great alternative.

CONSULTING

Work one on one with Donna Serdula on your LinkedIn profile, LinkedIn strategy, and more. Limited engagements are available on a monthly basis.

TRAINING

Want your team to shine online? Donna Serdula provides In-depth training on how to best optimize your LinkedIn profile and LinkedIn activity for success.
Donna_Serdula_00008

What else do I do?

PODCASTS

A frequent guest on business-related podcasts, Donna strives to provide high-value information while promoting the host and entertaining the audience.

WEBINARS

It’s not always possible to get your team together or bring Donna out in person to teach LinkedIn. Webinars are a great alternative.

CONSULTING

Work one on one with Donna Serdula on your LinkedIn profile, LinkedIn strategy, and more. Limited engagements are available on a monthly basis.

TRAINING

Want your team to shine online? Donna Serdula provides In-depth training on how to best optimize your LinkedIn profile and LinkedIn activity for success.

My Speaking Topics

5 Tips to Crank Up Your Impact & Results on LinkedIN

How to Make One of the Largest Social Media Networks Work for You!

LinkedIn Profile Branding

How to Stand Out AND Control Your Online Image

Students & LinkedIn

Leveraging LinkedIn at the Start of Your Career

LinkedIn for the Corporate World

Your employees are your #1 asset. How do their LinkedIn profiles look?

Recent Appearances

LinkedIn for Executives

I was asked to speak at Wharton’s Executive MBA program.  The topic was how to best utilize LinkedIn for branding and job search. We covered

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Donna Serdula has been quoted in:

What My Clients Say

Donna presented at the GFOA Annual Conference in Philadelphia. Her presentation, How to Recruit Next Generation of Finance, was well attended with an audience of over 900. Donna had the attendees eating out of her hand. They surely got a lot out of the presentation based on the questions they asked and they stayed the entire time.
Eva Olsaker
Government Finance Officers Association
Donna conducted a fantastic presentation at Columbia University. She is a top notch public speaker. I have rarely seen anyone with such a clear knowledge of LinkedIn combined with an engaging and fun style.
Heather Krasna
Columbia University
USI Insurance Services was looking for a LinkedIn Expert to speak at our Annual Sales Meeting. Donna prepared a highly customized LinkedIn presentation. Her presentation was very well received and she kept the audience engaged and entertained. The attendees are now spending more time on LinkedIn and finding the success that they had been missing.
Marybeth LaFauci
USI Insurance Services

GET IN TOUCH

You can learn more about booking me by speaking to my coordinator, Li Hayes.

Li will work with you to make sure my presentation is the right fit for your event and can provide you with my calendar availability and rates

If you would prefer to speak directly with me:

Speaker, LinkedIn Expert, Brand Strategist